Marketing the Idea

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Marketing
the Idea The World of SPaaC Subscribers domains SPAAC spaac.co spaac.me spaac.life cheap Spaac.work cheap spaac.org spaac.io spaac.game spaac.land spaac.us spaac.club spaac.space spaac.com $5000 234game.space = $11 SmallHomeLiving.com org | net | info | co | us | biz |  | Smalliving.com CO | US | ME | BIZ | SPACE | club | LIFE ... smallhomecompany.com net | org | co | info |  | Small.homes SmallHomes.me | biz SmallHome.co bestsmallhomesreview.com bestsmallhome.com smallhomeco.com smallhouseforyou.com yoursmallhouse.net firstsmallhome.com lastsmallhome.com containerhomestore.com The Idea >> Impact of
Small Homes
on Development >> What would be the effect of reducing  ... >> At the same time what would be the im ... >> Can Housing have a zero water demand  ... >> How does reducing the SF/person
affec ... >> How does reducing the energy and wate ... >> What would be the impact if housing w ... >> If housing was treated as a utility s ... >> Sanitation water treatment. How can w ... >> The concept of a Small Home is based  ... Sell residential shelter and occupancy a ... The difference is we offer the occupants ... If a significant portion of the market i ... Extensions to other
Occupancy Services
( ... Connectivity Internet Entertainment Shopping Food Online Grocery order and scheduled deliv ... Boxed meals delivery Online takeout order and delivery Preferred Restaurant reservations Transportation Local surface
transport Electric Vehicle Used Nissan Leaf shared ride Tesla automously driven cars Bus passes prepaid preferred auto rentals Bicycle provided dedicated Shared group Travel
Discount preferred seats and discounts for
Occupa ... Tour packages to unique destinations Moving
Services Make it easy to move from one city to an ... Basic purchasing
cooperative All subscribers are members in a distrib ... Coop Marketplace gives Subscribers anoth ... Medical Concierge medical comes to them paid as part of occupancy service SPaaC as
Workforce
Housing >>> As
University
Housing Benefits > Markets Markets Tucson U of Arizona Pima College Misc Tech and Trade Phoenix Arizona State U Maricopa Community College Grand Canyon College Mesa Community College University of Phoenix Misc Tech and Trade Austin, TX DFW, TX Houston, TX Independent
Living Developing independent living skills is  ... SmartHome Monitoring and control of environment ba ... Equity Builder Build personal equity for both the child ... Debt
Management Building equity with SPaaC in college wi ... As
Community
Employer
Housing Benefits > Markets Markets Arizona Tucson Phoenix Texas Dallas / Ft Worth Metro Austin/Georgetown Metro San Antonio Florida Miami Georgia Atlanta Smart Home
remote monitoring Staff notification and personal health a ... Compensation
enhancement Employer matching for SPaaC
 housing equ ... Equity Builder SPaaC is equity is owned by the employee ... Debt
Management With lower housing costs, debts can be r ... As
Hospital
Staff
Housing Benefits > Markets Markets Tucson Banner-University Carondolet-Tenent Healthcare, St Joseph' ... Tucson Medical Center Northwest Medical Center AZ VA-Tucson Phoenix Dignity Healthcare Banner Health Tenant Healthcare HonorHealth Mayo Clinic AZ VA-Phoenix Houston, TX Dallas, TX Smart Home
remote monitoring Staff notification and personal health a ... Compensation
enhancement Employer matching for SPaaC housing equi ... Equity Builder SPaaC is equity is owned by the employee ... Debt
Management With lower housing costs, debts can be r ... As
End-of-Life
Housing Benefits > Markets Markets Phoenix Tucson Austin, TX Sun City, TX Phoenix State Capital Major population center Most hospitals, arts and culture access University programs Most congestion Hot climate Tucson Climate On I-10 and Amtrack Relaxed Pace Military support Healthcare University programs Fewer housing choices Cross-town traffic congestion Benson Climate on I-10 and Amtrack Access to Tucson Small and rural Fewer housing choices Sierra Vista Healthcare Military support Climate Remote Smart Home
remote monitoring Remote monitoring for health condition w ... Independent living Self-reliance has been shown to aid in k ... Sense of belonging
to a community Parents can live in a community where th ... Equity maintenance Use equity from previous RE to purchase  ... As Community
Services
Housing Benefits > Markets Markets Rural Arizona
Opportunity Zones Cities Counties Local School Districts Fire Protection Districts County Law Enforcement Higher Education Schools, City Governments for public wor ... Sense of belonging
to a community Community service employees become more  ... SmartHome Health and wellness program connections, ... Equity maintenance Build equity and transfer to other marke ... Other
Alternates smartsmallhome.co smallsmarthome.co downsizehome.co Special Offers with key
service
vendors Entertainment Streaming video music games Events Movies Food Restaurants Grocery Delivery Specialty Food DripKit Coffee Auto Buy an electric and get a discount Buy an electric auto and put
it in a rid ... Health Free health screenings health activities and events Special purchases Travel Experience Travel Tours Booked Travel Air Surface Cruise Transportation Auto Rentals Local public transport Sometimes paired with
Loyalty Programs f ... Subscriber
Loyalty Programs Build
points Credits To redeem for services Credits To Earn SPaaC Coins To pay for services Buy more SPaaC equity Purchases New Referrals Marketing
Content Best of We curate the plans we like the best and ... We cross link to the "Best of" articles  ... Pinterest pin board that holds all the d ... Crosslinked and backlinked content Video content both long and short Video news summaries
of tech advances. SmartHome Environmental
Controls lighting sound ventilation and comfort personal
health
monitoring personal performance post operative recovery chronic maintenance heart diabetes endocrine immune Security Water Quality Air Quality New materials New systems Power Lighting Plumbing Outdoor Financing Small Home Investment Trust or private syndication Or partner investor from services
or Inf ... Workforce
Housing
Model Capital Investors WF Capital Sponsoring
Employer SPaaC 1) Individual Private Investors 2) Employee Occupant Investors 3) Employer Sponsor Investors 4) Employee Occupants Sweetbridge
Blockchain Cryptocoins Capital Formation Reg D 506(c) unregistered Qualified Investors and Institutions KYC \ AML Unlimited amount A+ partial registration public sales through brokers AML limited to $50m Crowdfunding Qualifications Sales through portals to the public KYC \ AML $1m / year S+ Unregistered foreign sales Exposure SPaaC Coin Game A virtual representation of SPaaC
that c ... Opportunity
Zones Potential
Partners REIT Provides new product in shifting RE mark ... AirBnB Marketing and booking services for Subsc ... Amazon New H2 project will need over 50,000 emp ... Amazon has also mentioned they expect
to ... Google A company that has a notorious problem r ... Disney / Universal Studios Employers that have multiple locations
a ... 5 Attributes of Rocketship Startups,
By  ... A lust for learning. Founders that obsess about learning ever ... Competitiveness.  My friend Ashley Mayer once said, "Elon ...  The ability to take feedback. I never have to give great teams the sam ... Resilience. Successful startups solve difficult prob ... Unbridled ambition. This one speaks for itself. Questions Startups should ask What problem are they trying to solve? Focus on companies that are building "ne ... Who are their biggest competitors, and w ... Most founders say they don't really have ... What are their biggest challenges? Founders need to be self-aware, thorough ... What are their future plans?  
If you hi ... If you can't see this palpably, then it  ...
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Marketing
the Idea
User Link

Domains and strategies

Use a series of domains built on popular search terms that feed links from curated content that is very similar from each feeder site to the main sales sites. Use several video sites that have different content that point to both the curated and sales content.

Building relationships with key partners and employers that share common needs

  • Build business relationships with key business partners that also need SPaaC services.

Create a whitepaper that outlines the concept, implementation and launch of SPaaC

  • We have already defined most of the idea behind SPaaC
  1. product - service not physical property
  2. service level - always on, expanding scope
  3. participation - employee & employer

Create a Bitcoin (other ally) game that will eventually trade for Spaacoin.

  • Game gives people a way to win coins for playing a game that improves property or increases visibility for a property (value)
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domains

Buy several of these and use them as feeder content to back link to the primary sales content site.

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One of the sites could be a discovery channel video channel that watches te progress of units being planned, constructed and installed, then lived in.

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The Idea >>
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Impact of
Small Homes
on Development
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>> Can Housing have a zero water demand impact? If so, what would that do to infrastructure costs? and environmental balance?
If we had a closed loop water system that only needed 10% replenishing by definition a steady state system would have 90% less demand on the environment. In terms of the real impact, the environment would only have to absorb the per capita allocation once for a developed area and then only have to sustain a steady state condition for replenishment of 10% of the per capita allocation. If a designed system takes 24 hours to process the water each person uses daily, and that is 400 gallons, then the environmental demand is now 40 gallons per day/person, not 400. Over a year that environmental demand goes down from 400*365 to 40*365 or 146,000 gallons to 14,600 gallons. More realistic usage demand is about 20 gallons per day for replenishment on a closed system which means only 7,300 gallons per year would be needed. That kind of usage is possible to collect rainwater in much of North America, even in regions where rainfall is only around 10 to 15 inches per year.   http://www.cleanblu.com/ is a company that claims to have a modular residential scale water treatment solution that creates greywater for toilet flushing and irrigation uses. Located in CA, their system creates a oil sludge that can be used as a fuel feedstock for biofuel and effluent that has secondary treatment to safe greywater.  A high quality 1 micron filter system could be added to reclaim potable water.
Others are using electrolysis to precipitate heavy metals and organics from water. investigate possibilities for this. Using common table salt and electricity, a chorine gas is created that acts as a water purifier when electricity is passed through the water. The trick is to monitor the process and vary the voltage and salt levels to create the right levels of gas. The electrolysis also can remove other metals from the water as well. Some claim it can also remove VOC and other organic chemicals as well.  . .   Zero Mass in Scottsdale uses a condensation method with solar energy to collect from 4 to 10 Liters of water for each panel stem.

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>> If housing was treated as a utility service and not RE ownership by title, how would that change society? (SpaaC)
Connector
,If housing space is treated like a service utility then people would look at shelter and the conveniences surround it as a ubiquitous service that everyone needs. If it was treated as such across large areas of service like utilities often do across major portions or entire states, or even cross state lines, then the transportability of housing access becomes higher. No longer would ownership of a home tie a person to a location. If the ownership was in the underlying housing utility, then it should be easier to move from one location to another. Now a person decides how much of the utility they want to use and how much they want to own. Ownership and use would not necessarily be tied together. The more of the housing utility stock you own, the more it pays you back to cover the cost of the utility services you use. 

.In North America, the average household spends 19 up to 50 percent of their monthly budget on housing and shelter costs that covers the direct cost of the shelter, utilities, maintenance, and improvements.

 

 .Our goal is to increase the livability of the space at a comparable or lower ongoing cost and significantly less initial cost when the total cost of habitation as a lifestyle is considered.

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>> Sanitation water treatment. How can water treatment and power creation be combined to help deliver power and provide clean water at the same time? {Combined Heat and Power-CHP}
[Still working on this one, but it looks like it is possible with some integration of some available systems that are based on combined heat and power (CHP). This would give us power, heat, cooling and continuously cleaned water. The important part of this solution will be at what cost?] Several micro-CHP vendors exist, but most of them use natural gas as a fuel instead of solar.
-.  One from Australia firm
Cogen microsystems has a low temp solar system that uses a natural gas supplement system for non-solar operation. This could be supported by a battery pack. Their solar claims up to 1kw peak generation per module. over a nominal 5 hrs of generation that might store 5kw of energy, and sells for about $10k AU for heat and power. But a battery and power management system will be needed.
-.  Most of the micro-CHP systems do not integrate water purification. Most do include water heating. Heated water for anaerobic purification helps to speed the process. Some of the systems work at temperatures that create condensing steam. Steam paired with filtration and UV treatment could create pure water. Since we are probably only creating a demand of 100 gallons per day/person this might work. That would mean ample potable storage for two people would be around 200 gallons. Incidentally, about 200 gallons is the storage needs for residential fire sprinklers too.
Note: This potable storage requirement would not mean this is the replenishment rate since most of this will be recaptured and purified and reused.  Additionally, there would be hot water storage as well, up to as much as 30 or 40 gallons, giving a total available potable water supply of about 240 gallons or more.
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Sell residential shelter and occupancy as a service

(SPaaC) [Shelter Provided as a serviCe]

The company has recently begun to test its first residency offer. Its first coliving development, located in New York City, currently accommodates 80 WeWork members in 45 apartment units, with plans to house over 600 people across 20 floors. All tenants have access to community events by way of a mobile app, through which they can share cleaning services, laundry and utilities. Provisionally named WeLive, their residential offering is expected to account for 21% of the company’s revenue by 2018.

.  Micro-rental, on which WeLive’s concept is based, is the hottest trend in residential real estate. The concept is simple: a company rents a large multi-room unit, creates communal spaces and sublets individual bedrooms out to people on a short-term basis. Co-living companies don’t own the property themselves but instead act as property managers.

.  Abandoning long-term leases for month-to-month arrangements with micro-rentals appeals to millennials who are much more comfortable with temporary accommodation solutions than are older generations. Short-term contracts are best suited for young graduates and professionals who frequently change location or can’t afford to buy their own homes. As an increasing number of 25 to 34-year-olds are living with roommates and staying single for longer than previous generations, mobility becomes the deciding factor in choosing suitable housing arrangements.

.  This idea could be leveraged for corporate hires to provide a compensation benefit in any city to have housing, connectivity and living benefits bundled to the employee could work in a remote location. The employer gets the benefit of the employee skills, and possibly a lower housing cost if they are located in a high cost market like SF or NYC.

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Extensions to other
Occupancy Services
(the entirety of occupancy)
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SPaaC as
Workforce
Housing >>>
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As
University
Housing

Early in life, if parents give students a place to live and then donate this equity to them after graduation it gives them a way to get started with an equity position earlier in life. This also provides parents a way to pay no more than they would for regular housing and living expenses while giving their child a better living situation than in a dorm that prepares them for home ownership earlier.

.  While students may be the primary market there could also be a benefit to having shelter solutions for staff as well, especially where schools are short of staff for housing maintenance and operations.

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Benefits > Markets

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As
Community
Employer
Housing
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Benefits > Markets

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Texas

Diversified economy growing faster than most other regions. Has more growing metro regions than any other state. Weather difficulties with hurricanes and flooding as well as hail and tornadoes.

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As
Hospital
Staff
Housing

A way for hospitals to provide good housing close to work and as a  workforce housing benefit for resident MD and Nurses and operational staff. Providing WF housing, they can attract staff for longer periods of time.

Working with a larger hospital system like Banner Health or Corondolet Health might provide an opening to provide housing at multiple locations and set up a way for staff to move from one city to another more easily within their system giving Banner a better staff retention factor.

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Benefits > Markets

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As
End-of-Life
Housing

IF we can develop a good relationship with a healthcare provider organization that understands geriatric care outside of the clinic and hospital setting that leverages the Smart Home aspects of our model, we would provide a significant benefit to families wanting to allow their parents the ability to stay out of a residential group facility and on their own longer with the aid of community support and remote monitoring. They could use the SPaaC equity they purchased with their parent's equity or from their own resources for themselves or for their children. SPaaC equity is a transferable intangible asset.

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Benefits > Markets

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Financing
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The REIT as a specific investment vehicle is expensive to set up and takes time to launch. A private syndication might be more appropriate to start with and use the REIT after the company gets established.

.  Private syndication would be limited to "Qualified Investors" so it would only benefit the capital formation partners. SPaaC subscribers would not be qualified investors, but simply users with no equity.

. Later rounds could create a REIT that would allow anyone to purchase shares since it would probably be a publically traded equity that would allow SPaaC subscribers to invest in the RE to offset their cost.

.  One other alternative is to use a Regulated Crowdfunding Portal that could raise up to $1m in small, public investor funds. This might be another way to more quickly get an investment vehicle ready for SPaaC subscribers. This method limits their investment to no more than $2,000 per year when income is under $100,000, which will be most employees.

.  Another option would be for a company to purchase the "Qualified" shares and give them as part of a compensation plan. Companies would not be limited on the amount they can purchase and then distribute to the employee. This distribution would be a taxable benefit to the employee, but does create an equity that is owned by the employee and used at their discretion later.

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Workforce
Housing
Model

The workforce housing model we are proposing creates clean, efficient and safe housing in markets where housing is constrained due to deliverability, access or cost. Employers help underwrite the cost of the units through a loan from private money lenders at a moderate rate. The employers are then entitled to receive a portion of the profit from SPaaC, the housing provider. This is a layered option that builds in the financing and service delivery components as part of the total solution.

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Independent investors receive a higher rate of return on their investment from SPaaC since they have not borrowed money for the investment unit in SPaaC.

.  Occupants have an option to participate in one of several private savings plans that are determined to be Non-Qualifying tax deduction plans or Income deferral plans for the purpose of purchasing equity shares in the SPaaC provider company and receiving a dividend for their investment. Non-qualifying income deduction plans have the greatest flexibility for use and since income taxes are already paid, they may be matched by the employer at some rate, but all monies deducted for the employee are theirs to use after a stipulated waiting period or paid out at severance with no additional tax owed. If there is an employer match, often there is a vesting period for those monies from two to [five] years. Employers may deduct those additional funds as employment compensation costs per IRS rules.

.  Deferred Income plans have income paid in a subsequent period, based on the plan design. Often these are paid out from two to [five] years after employment starts and the deduction amount is declared as part of the employment agreement and may be adjusted annually by the consent of the parties. Tax implications are that the tax becomes payable in the year the deferral is paid to the employee.

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Capital Investors
Connector

Small to larger investors looking for a moderate return and limited liquidity.

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WF Capital

A lending company created to provide capital loans to Sponsoring Employer organizations for Workforce Housing programs. This company operates as a private money lender not as a publicly regulated lender. Capital contributors can be individuals, companies, or governments. The borrowers are an exclusive class of participating employers in a Workforce Housing Program offered by SPaaC.

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Lending to different employers may have different credit and underwriting terms. Community Services Housing for rural communities may need the most aggressive terms, providing 95% to 100% financing.

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Sponsoring
Employer

An organization or entity that wants to provide housing to their employees at a reasonable cost in otherwise constrained housing or employment markets. Workforce housing meets shelter needs of employees and makes it possible for employers to recruit the talent needed.

Sponsoring Employers may be Private or Public entities in the form of private holdings or public agencies or government at the city, county or state levels.

+- Employers may borrow from WF Capital at simple interest rates for Investment Units. The equity participation for the employer may vary depending on their credit strength and community value.

+- We may look for Donor support for Non-profit community service organizations such as Fire-Fighters and Health Technicians or School Teachers to make it possible for the employers to participate.

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SPaaC

SPaaC provides housing as a service to employers and private individuals. These services may include, but are not limited to: shelter, utilities, transportation, communications, entertainment, and healthcare network access.

+ Makes equity interest shares available to investors and occupants.

+ Investors may be employers or individuals or investment organizations.

+ LLC shares offered at $75,000 units to employers, which may be borrowed from WF Capital.

+- SPaaC may redeem any shares from investors or occupant investors at the market value of shares as published in the most recent shareholders report.

+- Occupant Investors may elect to defer receipt of distributions to accumulate them toward further capital investment in accepted investment units. SPaaC will hold that deferred distribution in an account paid out for the benefit of the investor until they elect to receive the funds or return them as additional capital stock investment. Later distribution will not create additional tax liability since the tax was paid in the period when it was earned/paid. (The Investor Occupant will incur tax liability for the distribution in the period when earned. We should give them the option to receive the tax amount in cash funds as a reduction in the escrowed distribution.)

+- The LLC will have the option to increase the capital basis and receive additional partner units based on the recommendation of the General Partner. In general, the LLC will be formed to create a capital basis of $25m in potential unit shares.

+- Investor Units are of several classes: 1) Independent Investors, 2) Occupant Investors, and 3) Employer Investors. Returns are allocated first to 1) Independent Investors, then 2) Occupant Investors and lastly to 3) Employer Investors. Each class will have a published proportional rate of distribution of profits. 1) Independent and 2) Occupant investors each receive 35% of the profits as a class and 3) Employer Investors receive 30% of the profits as a class.

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Sweetbridge
Blockchain
Connector

Employers pledge assets to SB blockchain to get liquidity, Transfet the cash to SPaaC. A Certificate is posted for the Employer with a Lien to Sweetbridge, which is released when Sweetbridge is paid back.

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Arizona has been awarded a number of Tax Incentive Economic Development Zones. These zones are mostly rural, economically disadvantaged locations that have some possibility of recovery if there some projects that local communities start and run to improve their areas. Cochise County has four of these census blocks:

  1. Benson: The downtown and immediate outlying area from the outer i-10 exits, south of the I-10 to Janella Road
  2. East Sierra Vista: North and South of Charleston Road East to the river.
  3. Bisbee: Including all of Old Bisbee, Warren and Saginaw then East toward Douglas along SR-80
  4. Douglas (not including downtown): Along SR 80 East, North and West of Downtown including Pirtleville, South to the U.S. Border. This includes the proposed site for the new Commercial Border Port and industrial park.

SPaaC could provide homes in at least three of the four areas and potentially locate manufacturing in either Benson of Douglas.